As a millennial who spends a lot of time on social media, I assumed I was desensitised to adverts. I thought I was ad-blind, until I started being bombarded with posts asking me to donate my eggs.
It was a post from the London Egg Bank which first caught my eye, offering a ‘freeze and share’ scheme. In this country egg donors are only allowed to be paid £750 in compensation, but there’s nothing to stop them being given treatments in lieu of cash – and egg freezing is expensive. The average cost to collect, then freeze a woman’s eggs is around £3,350. Medication and yearly storage add at least another several hundred pounds. To have the eggs thawed and implanted into the womb costs another £2,500 on average.
The Egg Bank was offering me egg extraction and two years of storage for free, in exchange for donating half of the collected eggs for use in its IVF clinic. It’s presented as an altruistic project – though in 2021 (the last year for which data is available) the London Egg Bank registered £784,603 in profit. Couples struggling for a child will pay almost anything for a chance at a family.
I was offered free egg extraction and storage – in exchange for donating half of the collected eggs
It’s not just the London Egg Bank that’s on the hunt for donors. Almost all my young female friends have noticed a rise in the number of egg donation adverts they’re being served across many social media sites, from places such as Altrui, Care Fertility, Manchester Donors and many more.
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Why is social media pushing young women to donate our eggs? | The Spectator
Why is social media pushing young women to donate our eggs? | The Spectator
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